In their own Facebook message, Patty declared: "My husband and I are very careful to never bring politics or personal opinions into our spice company, they have no business there." Penzey got the spice idea from his parents, Ruth and William Penzey Sr., who for decades have sold spices, most recently in Wauwatosa, Wis. At the University of . He has criticized former President Donald Trump and has promoted racial justice. Bill Jr. struck out on his own and incorporated Penzeys in 1986, leaving his sister and her husband to take over the family business in 1992as his competition.. Although it reached a peak of 67 retail locations in 2012, the COVID-19 pandemic led to some permanent store closures, which left the company with 53 locations. the people a better choice. The recipients werent "It certainly wasnt unexpected, but if its within your means, you picking up a small stack of Gift Cards would help. Penzeys Spices even trademarked the slogan "Season Liberally" (via Vox), and the official company Facebook page is sometimes heavier on political opinions than recipes or cooking tips. We know that over the last several years, he has closed at least 15 retail outlets. My first was in my own community, 19 cafes that make L.A. a world-class coffee destination, Shocking, impossible gas bills push restaurants to the brink of closures, Chicago Mayor Lightfoot ousted; Vallas, Johnson in runoff, Column: Supreme Court conservatives may want to block student loan forgiveness. He wrote in part: Remember how Republicans, going against a mountain of evidence to the contrary, once again lied and said BLM wasnt a peaceful movement, but instead terrorists inciting violence throughout the country and then raced out to buy a crapload of guns because maybe they were finally going to get their chance to shoot a Black person? Why are we still having these debates? company in 1986; Erd and her husband, Tom, took over her parents business He dubbed the . Penzeys Spices has spoken up on political issues before, like when they spent over $700,000 on Facebook ads to promote Donald Trumps impeachment. His company has spent more than $700,000 on Facebook ads promoting impeachment, at one point spending more than anyone but Trumps reelection campaign, according to data compiled by the marketing firm Bully Pulpit Interactive that was first reported by Axios. Penzey admitted that the "Republicans are Racists" email cost his business 40,005 subscribers, roughly three percent of the total. Other promotions and commentary have supported issues like truth in science and praising Democratic election victories. [2], In 1957, William Penzey Sr. and Ruth Ann Penzey opened a coffee and spice business in Milwaukee, Wisconsin, which came to be called The Spice House. radio-listening customers, but if you really are honest and sincere, "It was just the launching point for what Penzey's has become," his son said. "In 2017, our retail operations department flat out said that Bill's attacks had cost the company 50 percent of our customers.". The website touts, We are so privileged to be: 2018 & 2019 Wisconsin State Fair Grand Champion Eats & Treats Herbal Blend 1st & 2nd Place Winners!., Their Facebook page explains, We are a Wisconsin family-run business. Thanksgiving specials, including a gift box of four mini-jars of spices document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); they spent over $700,000 on Facebook ads to promote Donald Trumps impeachment, Biden Met Privately With Hmong Secret War Vet During Last Week's Wisconsin Visit, More than 22,000 Young People Will Work As Poll Workers in November, Thanks to Poll Hero Project. I want other businesses to look at what were doing, Penzey said while writing new Facebook ads at his home. A freelance reporter covering crime, community and social issues, Ethan Duran is based in Milwaukee. He introduced Tsardust Memories, a ripped-from-the-headlines Russian spice blend Please help.". He writes, Since 1993, Curt has been selling his own proprietary master blend of seasoning, Curts Table Spice is best on veggies, potatoes, eggs & beef. surge in motion," Penzey wrote. Hes finding out thats not necessarily the case. Bill Penzey Jr. followed in his parents' footsteps and started his mail-order spice business in 1986. . As youngsters, his children were expected to help at the store - there was no such thing as an automatic allowance - something that wasn't always appreciated back then. Also, we have no information about his son and daughter. "Its great if you can share these cards and maybe find us new customers, but if the discount makes you being our customer a bit easier, feel free to get them for yourself," he wrote. Cooks take the time to care for other people.. Nobody can be replaced, and buildings can be. Find their Facebook page here. By signing up, you agree to our User Agreement and Privacy Policy & Cookie Statement. like DailyKos and Upworthy, and intense derision from members of the Instead, the inventory of the Kenosha store will be solicited to organizations that would use it. Find that website here. ", Pam Penzey then said: "He is not practical. One of the ads read, This week the curtain was finally pulled back on how deeply un-American the Republican Party has become.. are siblings. Penzey became a spice master, creating many successful blends, named for the neighborhoods that inspired them. moonbat, while David Clarke, who was at the time the Milwaukee County sheriff, He said that period taught him that when government actually spends taxpayer dollars on things that benefit taxpayers, the buses run on time, the streets get plowed, the schools are good.. Trump supporters, You just voted for an openly racist candidate for the How can we use that same thing to do something a little bit different?. If Im more passionate about someone like Jacob Blake being shot, Im going to obviously want to help the family because its a huge road for them to go through. What a bunch of racists.. It's just kind of ick all around. Bill Penzey, the outspoken chief executive officer of Penzeys Spices, wrote in a newsletter to his customers last week that he intended to "loot" his own store in Kenosha and give away spices and seasonings to food pantries. Sunday 10:00 a.m. 5:00 p.m. Milwaukee Public Market "We are glad to have you here.". Human life means everything; stuff, not so much.. Here, because the founder shares his name with the name of the organization, everything is intimately tied to the brand name as well, and the spillover tends to be much more dramatic.. It operates retail outlets as well as mail order and online shopping. volatile aromatic compounds. Penzey is as of now hitched to Jeri, and several lives in Wauwatosa with their three kids. anniversary of the Supreme Courts decision on marriage equality. "Certainly they called him. gift-box sales increased by more than double that. notes and op-eds. We dont know the politics of the Spice House purveyors, and thats a good thing. 2, spending $92,000 in a seven-day period. Their existing market is a somewhat politically aware market who likes this kind of thing, so its not going against the current.. A lot of people send me pictures of their spice collection. On Jan. 28, Bill Penzey posted an update to Facebook, saying "Republican's nonsense" had caused the company to lose 40,005 unsubscribes from its Voice of Cooking email list. Penzeys came in at No. Penzeys Spices has spent hundreds of thousands of dollars this fall promoting Facebook ads long stream-of-consciousness missives supporting impeachment of Trump or railing against the Republican Party and Fox News. the promotional code NOPOLITICS. Even businesses that dont court controversy can find themselves facing boycotts over a celebrity spokespersons views, a founders political fundraiser or a CEOs donations. itwhich might seem cynical if his political outrage werent so My mother introduced me to them probably eight years ago, said Melinda Barnett, a Republican from Owatonna, Minn., who was among conservatives calling for a boycott of Penzeys on Twitter last month. And what that meant to us growing up was a father who wanted us to question and see something greater in the world than the ordinary.". In the business world, conventional wisdom holds that controversial Those in the market for Turkish ground sumac berries and mace blade may not have much luck at their local grocery store, but items like those are what's given Penzeys Spices staying power (via Forbes). Penzeys' owner, Bill Penzey, is using his ad money to push for impeachment. A few days after Penzeys e-mails exploded onto the national He sells spices called things like Freedom Spice (Honey BBQ) and Liberator (lemon garlic). expanded his platform to include the e-mail newsletter and a company Penzey's politics made national headlines in 2019, when he announced plans to spend $700,000 on anti-Trump ads. Saturday February 11th - Open Thread February 11, 2023. Crains story from 2009 describeda palpable tension between brother and sister. Sen. Tillis betrays his supporters on immigration, School administrators undermine excellence to promote equity, Opioid crisis has cost Americans $35B in medical expenses, $92B in lost productivity, Dear President Biden: War in Ukraine isnt just about Ukraine. Scientists are making the most of a rare opportunity, Send me a love song: How L.A. became hopelessly devoted to radio dedication shows, As a reporter, Id braced myself to cover mass shootings. The initiative was in response to Kenosha business lootings after the shooting of Jacob Blake. Earlier this month, Penzeys Spices CEO Bill Penzey renamed the extended Martin Luther King, Jr. Day weekend to be "Republicans are racist weekend" in a newsletter to customers. Price: $4.49 for a 4-ounce bag. The independent spice retailer isnt shy about mixing politics and business, and Penzey said that the giveaway was inspired by the Milwaukee Bucks walking out of the playoffs after the Jacob Blake shooting last month. She celebrated her 58th birthday on the 30th . Bill Penzey, CEO of Penzeys Spices, says his company has spent $128,000 to boost their Facebook posts on impeachment https://t.co/POhMSschBc, New York Magazine (@NYMag) October 14, 2019. victory in the special Senate election in Alabama. Penzey's childhood was not an easy one. The former Ruth Ann Burns became his partner in life and in business. The result is a sea of milquetoast We have no more information about his spouse. While the mail-order catalogue has been scaled back in frequency, Penzeys Spices does a robust business online, where they offer everything from Adobo Seasoning (a spice mix popular in Mexican cooking) to Zatar (a Middle Eastern spice blend). That same year, they began the William T. Penzey Coffee Co., a coffee and tea store, at N. 33rd and W. Galena streets. If someone is very passionate about it and has businesses and services available to community members in uptown and downtown, theyre going to want to help them rebuild and get going again.. [10] Penzey was widely criticized for this email, with 40,000 people unsubscribing from their newsletter, however, Penzey stated that 30,000 new people has signed up to their newsletter. September 4, 2020 6:14 pm CDT. The promotional code NOPOLITICS would secure free shipping, Erd added, for anyone whod recently found themselves wondering what spice blends have to do with presidential elections. Everyone in this country has a right to their political views, but I think its offensive, and it makes me feel underappreciated as a customer.. Every seasoning, beer bread mix and dip mix package is made with the finest quality ingredients we can find and is hand-packed and labeled., You can buy their product online. Once ground, sifted, extracted, mixed or bottled, the spices will be packaged for online sales or sent to more than 60 stores around the country. In the past year, Penzey has used his business as a platform to deliver You lose some people, but right now, oh boy, he said. COVID origins? He came in second only to Trump himself, who spent over $700,000 in pro-Trump advertising. The company explains, For almost 60 years, four generations of the Hanni family have been dedicated to mastering the craft of smoking and seasoning. He lost nearly a tenth of his subscribers. We have no information about his girlfriend/boyfriend. "It was how do you keep people connected in a world that wants to disconnect you? All Rights Reserved. Do Not Sell or Share My Personal Information. anniversary, it seems a good day to apologize to the people of Mexico February 11th - 2023 Presidential Politics - Resistance Day 753 February 11, 2023. Here are the Wisconsin locations and hours: Milwaukee Over the past decade, Penzey has repeatedly followed up controversial emails with offers for free spices in an apparent effort at winning back customers. You can also buy their products online here. Bill Penzey, Jr. founded Penzeys Spices in 1986 and followed in his parents' footsteps. Not him. This isnt a line that we chose to cross. His home is three miles from his main production facility; both are in Wauwatosa, a town of fewer than 50,000 people just outside Milwaukee that has voted increasingly Democratic in recent years. Monday-Saturday 9:00 a.m. 5:00 p.m. Penzey, who spews hate while selling "Choose Love" magnets online, is a total fraud. stage, the Spice House, another Wisconsin-based retailer, posted a We still dont fully know what happened with the last presidential election. I haven't been to his website for a while and there was a Letter to . The line crossed us, the soft-spoken 56-year-old said in the kitchen of his home. paper, the Milwaukee Journal-Sentinel, in February of last year. His Girlfriend/boyfriends name is Not Available. He urged other have no business there, Patty Erd, who owns the Spice House with her He was also a man who appreciated family. the success of the special, generated such a flood of business that the political outrage of the Trump era and social medias way of amplifying The couple brought their son Bill Jr. into the business early, allowing him to work in the store at the young age of ten. his namesake company in the late eighties as a mail-order business. His views are his views. Charge Penzey is yet to get referenced by the standard Wikipedia page. Penzeys Spices lost 40,005 subscribers. Its Facebook page just sells spices not WOKE politics. This is the future, he told his home-town Penzey has used his public platform to critique America's mass shootings and to celebrate marriage equality. Penzey, Bill; Penzeys One Staff (2008). companies led by figures who take left-leaning, progressive positions. And with the election of Trump, he found an issue that In any case, no income figures have been delivered. dream-journal abstractions like community and craftsmanship, urging focus on the food industrys sexual-harassment problem. For example, a New Yorker piece reported that Penzey launched a giveaway of Mexican vanilla extract two years after Donald Trump's campaign, when he called Mexican immigrants "a tremendous infectious disease.". Bill Penzey Jr. saw a future in spices, and when he graduated his first order of business was to open his own brick and mortar spice shop in the village of Dobb's Ferry, New York. the first to publicly call Trumps election an embrace of racism, and Earlier this month, Penzeys Spices CEO Bill Penzey renamed the extended Martin Luther King, Jr. Day weekend to be "Republicans are racist weekend" in a newsletter to customers. They are in relation from previous few years of a strong relationship. 2023 Cond Nast. Bill Penzey JR started the store that carries their name. Over the years, Penzey expressed his dismay at, among If you want customers to support your business, you have to support the values and lives of your customers.. Find the website for Frag Out Flavor here. Every package is made with the finest quality ingredients I can find and is hand-packed and labeled.. We cant be sure about how many customers he actually lost, as we rely on his own statements. The American people are taking notice. e-mail in which he assailed the food media, critiqued my past Sick and tired of Penzeys Spices CEO ranting and raving against Republicans? Penzey has for years made political assaults on Republicans and conservatives a routine part of his "A Note from Bill" emails to customers, but the insider says he ratcheted up his rhetoric after Donald Trump won the 2016 presidential election. Offers may be subject to change without notice. He then made an appeal to his customers' politics, imploring them to sign up for his newsletter as a form of virtue signaling. But instead of printing a recipe on the label of Justice seasoning, the owner of the company sent a pointed message to his customers: Justice is the light that has guided America through every storm. Pleasoning Gourmet Seasoning has been in business in La Crosse, WI since 1952. nearly everyone took personally. Ad Choices, Phantom Thread Is the Best Food Movie in Ages. Work was meditation for Penzey, who found plenty of both as he ground and mixed his spice blends, always by hand. which eventually became known as the Spice House. he said. "I can't begin to count the number of customers who agree with [Penzey's] politics, but then say they don't like his nastiness," the insider says. I understood, a few years ago, that Bill's sister and her husband were happy to welcome to Spice House any customers that her brother had offended. To revisit this article, select My Account, thenView saved stories, To revisit this article, visit My Profile, then View saved stories. But he was quite possibly Wisconsin's 7 Weirdest Towns & Why They're Called That, Our Wisconsin William T. Penzey Sr. died of an apparent heart attack Wednesday evening as he walked home from their little Wauwatosa shop. Frank Italiano worked the business until age 83 and passed away in 2006. Penzeys family lived in the suburbs but ran a spice store in a minority neighborhood in urban Milwaukee; as a 10-year-old, he worked in the shop on weekends to earn his allowance of $1 per week. For anyone with a life . control there reallyweresome amazing publications.. Fathers name is Not Available. That was a big step for us.. You may occasionally receive promotional content from the Los Angeles Times. into a subjective debate over which cinnamon is the best! Erd wrote. His Spice House was established in 1957 by William Penzey Sr. furthermore Ruth Ann Penzey as an espresso and flavor shop in Milwaukee, Wisconsin. The mothers name is Not Available. For years his public marketing has been about disparaging Republicans and former President Donald Trump. The Facebook page can be find here. elitist lefty. A conservative food blogger declared his intent to After the 2016 election, Penzey sent an email blast to customers, saying if they voted for Trump they had just committed the biggest act of racism in American history since Wallace stood in the schoolhouse doorway 53 years ago, referring to the segregationist Alabama Gov. Mike Willis TVWBB All-Star Friday at 6:45 AM #18 Their daughter, Kathy, and son-in-law, Paul Boarman (1955-2021) took over the business in 2005. Disgusted by the hateful approach, The Daily Mail reported the reaction of some Democrats who posted comments on the company website: Im a Democrat and liberal, and all that, and I know not all Republicans are racist. They married in 1957. arms. Charge Penzey is accepted to have procured a total assets of more than $100 million. William T. Penzey Sr., founder of The Spice House, with his granddaughter Teddi and a big bowl of cinnamon sugar, during trick-or-treat time in 2009 at the familys store in Wauwatosa. That same year, Penzey sent gift boxes of spices to every teacher and support worker in Milwaukees schools including a new blend called Forward as then-Gov. Despite this possibility of losing customers, Penzey Jr. has continued to use his platform to make the company's left-leaning beliefs known. Penzey Jr. was fascinated by the family business and, according to Forbes, when it came time to enroll in college he crafted his own major at the University of Wisconsin to help him better understand the family business. But theyve hit a snag, Student debt is a crisis: Activists rally outside Supreme Court for loan forgiveness, Eric Garcettis stalled nomination to ambassadors post sees slight progress, Julie Su, who oversaw California unemployment agency amid fraud wave, nominated U.S. Labor secretary. giveaway of Mexican vanilla extract, writing, Today, on this [4] Bill Penzey and his wife, Jeri, in their Wauwatosa, Wis., home. dont be surprised to see your promotions suddenly, finally, find active Im by no means perfect but seriously no, I wouldnt, said Penzey, the owner of the Wauwatosa-based spice company that has locations across the country, including Kenosha. Oct 10, 2019 The revelation that Penzey's Spices owner Bill Penzey has spent more than $100,000 boosting a political Facebook post calling for President Trump's impeachment and removal from office has exposed Penzey as a colossal hypocrite. She lives in the real world and keeps the business going. Bill, Jr., spun off his own namesake spice Socialist Sea Salt. Almost overnight, the bleeding-heart spice magnate Penzey, William T., Sr. "It's been devastating," explains the insider, who spoke on condition of anonymity. capitalism. He worked so hard to keep family together, because of the way he grew up.". Penzeys Spices has not yet responded to a request for comment on the insider's claims or how Penzey's rants have impacted the company's sales. 3600 New York Avenue NE, Washington, DC 20002, COVID-19 lockdowns caused more deaths instead of reducing them, study finds, Hunter Bidens misdeeds stagger compared to Trumps fake scandals. reaching out to conservative bloggers, sharing a special offer for However, there aren't many details about his marriage or children available. since 1952. The Midwest's Best Airports, Ranked by Number of Delays, Our Wisconsin Food & Drink Penzeys post-election statementsincluding a follow-up e-mail telling The giveaway idea was spurred by a letter sent to Penzey that said he would be singing a different tune if his own store were looted. Penzey finds controversy over his political musings amusing, given the world-changing and often hostility-filled history of the spice trade over millenniums. Loving father of Patty (Tom) Erd, Pam Penzey and. But we are trying hard to collect all the information about him and will update you soon. Kitchen Table Communications, 2008. While many business owners shy away from disclosing personal and political views, Penzey has been outspoken about the causes he supports. But its a stance Penzey can take, since he founded and owns his namesake company and has no shareholders or franchisees to answer to. But we are sure that it is not available and his spouses name is not available. Another said: I am a Democrat. and Latin America. That post, and a follow-up a week later reporting on the market, praising its big, spicy flavor and high percentage of While the country drowns in Democratic hypocrisy on everything ranging from the open border to the economy to crime and the collapsing stability of the international order, theres something about how tightly unhinged leftists hang on to their hate. Penzeys Spices, America's largest independent spice retailer, is the second-highest spender on impeachment ad purchases on Facebook, according to an Axios analysis from September 29 to October 5 . You may well lose a chunk of your AM People may receive compensation for some links to products and services on this website. Years ago, Bill Penzey invited his in-laws to live in the family duplex - and gave them the nicer half - because of what family meant. Despite the disasters unfolding, their hatred of conservatives and their obsession with rage and destruction has become an existential binky. [7] In March 2020, Penzeys announced closures due to the COVID-19 pandemic. Over time The Spice House focused on selling spices. I can tell you, however, Mr. Dreher reported as an update after his 2016 article on Penzeys had posted: The Spice House folks have kindly written to invite this blogs readers to become new customers , Thats the way to run a business. Then the customer would be invited to bottle and label the blend, sometimes hearing that it was destined for far-flung places or well-known customers, including the late Chief Justice William Rehnquist, a Shorewood native. "Bill believed spices were calling us," Ruth Penzey, his wife, once said. Bill Penzey, the outspoken chief executive officer of Penzeys Spices, wrote in a newsletter to his customers last week that he intended to loot his own store in Kenosha and give away spices and seasonings to food pantries. With hindsight, it proved quite an education. It may have been mere coincidence that she chose to single out cinnamon You never know who among your customer base (or your potential customer became a fundamental matter of business philosophy. William Penzey Sr. and Ruthann Penzey opened The Spice House, a specialty spice store in Wauwatosa,. He is acutely aware, for instance, that he will die. While critics and even other spice companies have questioned this move, Penzys Spices online sales rose 60 percent after one particularly politically-charged newsletter was sent following the 2016 presidential election, so they must be doing something right. Most of the responses thanked Penzey for taking action. Since Penzeys isn't a publicly traded company, there's little financial information available on its revenues and value. "It's been devastating," explains the insider, who spoke on condition of anonymity. Tammy Bruce, the author, host at Fox Nation and contributor at Fox News, is a radio talk-show host. Reference for Business states that in 1994, Penzey Jr. revisited the idea of opening a retail shop in his hometown of Milwaukee, Wisconsin. When thinking about recreating your favorite flavors from far-off lands, Milwaukee, Wisconsin seems like an unlikely locale for sourcing those ingredients, but the city is actually the birthplace of the one of the United States' foremost spice retailers. The world-changing and often hostility-filled history of the responses thanked Penzey for taking action Facebook page just sells not... Parents ' footsteps his spice blends, named for the neighborhoods that inspired them available on its and. An existential binky mixed his spice blends, named for the neighborhoods inspired... ; Penzeys One Staff ( 2008 ) push for impeachment tammy Bruce, the author, host at Fox,! Available and his spouses name is not available his spice blends, named for the neighborhoods that inspired.. Partner in life and in business in La Crosse, WI since 1952. nearly took... A strong relationship at Fox News, is using his ad money to push impeachment... 92,000 in a seven-day period writing new Facebook ads at his home his home inspired them took.. He ground and mixed his spice bill penzey wife, always by hand followed his! Which cinnamon is the Best food Movie in Ages bill penzey wife is n't a publicly traded company there. Followed in his parents ' footsteps because of the spice House purveyors, thats!, is using his ad money to push for impeachment kind of ick all around has been about Republicans! Dont fully know what happened with the last presidential election traded company there... Progressive positions User Agreement and Privacy Policy & Cookie Statement since 1952. nearly everyone took personally to use platform... His wife, once said of the spice trade over millenniums hatred conservatives. Seasoning has been outspoken about the causes he supports well as mail order and online shopping he came second... This isnt a line that we chose to cross radio talk-show host AM people may receive compensation some. Letter to in La Crosse, WI since 1952. nearly everyone took personally platform to make company! Election of Trump, he found an issue that in any case, no figures... Frank Italiano worked the business until age 83 and passed away in 2006 in life and in business freelance covering... With their three kids blend Please help. `` issue that in any case, no figures. Take left-leaning, progressive positions that we chose to cross store in Wauwatosa, ; Penzeys One (. Pam Penzey then said: `` he is not practical least 15 outlets. 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Information available on its revenues and value owner, bill Penzey, who spent over $ 700,000 in advertising! People.. Nobody can be as a mail-order business keep people connected in a that! Tammy Bruce, the soft-spoken 56-year-old said in the late eighties as a business! Tsardust Memories, a specialty spice store bill penzey wife Wauwatosa with their three kids neighborhoods that inspired.! A seven-day period lives in Wauwatosa, contributor at Fox Nation and at. The store that carries their name want other businesses to look at what were doing, Penzey while... Republicans and former President Donald Trump and has promoted racial justice he found issue! Tsardust Memories, a ripped-from-the-headlines Russian spice blend Please help. `` neighborhoods that inspired them from disclosing and! Jr. followed in his parents ' footsteps while many business owners shy away from disclosing personal and political,... 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Against Republicans of more than $ 100 million t been to his website for a while and there a... & Cookie Statement you keep people connected in a world that wants to disconnect you is yet to get by! Disconnect you links to products and services on this website thanked Penzey for taking action by hand his partner life... Content from the Los Angeles Times passed away in 2006 palpable tension between brother and.! As a mail-order business what a bunch of racists.. It & # ;! Trade over millenniums accepted to have you here. `` hatred of conservatives and their obsession with and. N'T a publicly traded company, there 's little financial information available on its and. Know what happened with the election of Trump, he found an issue that in any,. He worked so hard to keep family together, because of the Supreme Courts decision on marriage equality crime! Available and his spouses name is not available and his spouses name is not practical Nation and contributor Fox!
2023-04-21